New President for MRSI in India

The Market Research Society of India (MRSI) has elected a new managing committee and appointed Manish Makhijani, Global Insights Director of Hindustan Unilever, as President for the period 2022-2024. He takes over from Sandeep Arora, EVP and Global Head – Research & Analytics Solutions at Datamatics.

Manish has worked as the Vice President of MRSI for the past three years and has been instrumental in creating and delivering several initiatives like the Golden Key Awards, Hackathon event at the Annual Seminar, etc. Manish is also a passionate advocate of nurturing talent and has been at the forefront of inspiring new talent to come to the industry and contribute toward business growth.

MRSI’s Managing Committee is represented by companies across Research Agencies, Research Users and Service Providers in the market research industry. The newly elected Managing Committee continues to stay focussed on maintaining and ensuring the highest quality standards thus establishing India’s dominant position in the global market research industry.  The focus of MRSI for the next couple of years would be to build on the momentum it has created in the last few years and focus on building a stronger network where all the members can benefit from each other, building a talent pipeline in the industry and instilling a sense of pride in the work being done.

On being elected as MRSI’s President for the next two years, Manish Makhijani, Global Insights Director, Hindustan Unilever Ltd. said, “I am incredibly privileged to carry forward the legacy of so many stalwarts in the industry. Our industry has come a long way and sits at the intersection of changing consumer behaviour, technology, and marketing solutions. It is now up to us to really bring out the contribution of insights into the growth of the business in this complex and evolving world.


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