New APAC MD for Outbrain

Recommendation platform Outbrain has appointed Amrita de la Peña as managing director, APAC. She will be based in Singapore.

De la Peña will lead the company’s expansion across the Asia-Pacific (APAC) region, including Japan, driving growth and building partnerships with agencies, brand advertisers, and publishers.

Prior to joining Outbrain, she served as Sprout Social’s first general manager in the region, and previously spent six years building Twitter’s advertising business, including four years as head of global brands, JAPAC.

De la Peña said of her new role: “I am excited to join Outbrain at a time when the company is poised for significant growth in the APAC region.”

De la Peña’s appointment comes as the company celebrates the appointments of an expanded and unified leadership team, including a new chief product officer, chief technology officer, and other senior leaders across the business organisation.
Alexander Erlmeier, chief revenue officer of Outbrain, said: “We are thrilled to have her on board as we continue to innovate our solutions to better serve brands, advertisers, and publishers. With her expertise and leadership, we are confident that we can build even more strong partnerships and deliver innovative solutions for our clients.”


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